The importance of backlinks in Search Engine Optimisation (SEO) shouldn’t be undervalued. They can play a significant role in improving the discoverability of your website.
Backlinks, as you may know, are links from other websites leading back to your site. They’re like digital trails, guiding users and search engines alike towards your website.
In this blog we will look at the role backlinks play in enhancing your website’s visibility, bolstering its credibility, driving traffic, increase leads generate, and enhancing your website authority.
We will also look at types of backlink building services available, how to choose the best one for your website, and key strategies for monitoring and evaluating the performance of your backlinks.
Table of Contents
Simply; Backlinks are links from other websites that direct traffic to your website, and they help search engines like Google determine which websites should be at the top of the list when people search for something.
Backlinks are a key component to search engines like Google determine which websites should be at the top of the list when people search for something.
A website with many good backlinks from other trustworthy websites ranks higher in search results.
Website owners need these great backlinks to make their websites more visible and popular.
Google and other search engines look at backlinks and other things to understand how important and helpful a website is.
Credibility: When a website has loads of top-quality backlinks from important and reliable sources, people and search engines think it’s more trustworthy. This can help the website rank higher in search results.
Better visibility: Because backlinks help a website rank higher, a website with many strong backlinks is easier to find. This means more people will visit the site without paying for ads.
Referral traffic: Backlinks help a website rank higher and bring visitors from other websites that link to it. People who follow these links will end up on your website, which could mean more customers for you.
Making contacts: Getting backlinks means talking to other website owners or people who create content similar to yours. This can help you make new contacts and connections with influential people and websites in your area of interest.
Brand authority: When a website has great backlinks, it shows search engines and people that the content is useful, engaging, and worth reading. This can help strengthen your online brand and more respected in your area of interest.
A backlink service provider can help you in driving more traffic to your website by placing links to your site on other relevant websites that your target audience is likely to visit.. They might do this by emailing other websites and asking them to add a link to your site.
Different ways exist, like finding broken links or writing guest posts on other websites.
It’s like how you ask a mechanic to fix your car or a plumber to fix your sink. You can hire a link-building service to help you get more traffic to your website.
But how do you find a good link-building service that you can trust? This is where we can help – find out later!
The MECE framework is a method for organising different strategies for getting other websites to link to yours. It divides these strategies into four groups:
These groups don’t overlap, which means every strategy is different and useful in its own way. By using all of them, digital marketers can create a really good mix of links to their website. This helps their website show up higher in search engine results, meaning more people can find and visit it.
There are different ways to get other websites to link to your website, which can help more people find it. Here are some examples:
Types of backlink building services by Big Fat Links
Each type of link building service can help your website show up higher in search engine results and get more traffic. Depending on your website and what you want to achieve, some services might work better.
It’s really important to choose the right backlink building service for your website to be successful. Here’s some of the key factors you should think about when deciding which service provider to pick:
By thinking about these things, you can choose the right backlink building service for your website and make it more popular and successful online.
Essential metrics to track
Links from authoritative sites are more challenging to get. But they have a MASSIVE impact on rankings.
Tools for monitoring backlinks
Backlink Checker Tool – Ahrefs by Big Fat Links
So, it’s crucial to have a good mix of different types of links going to your website. This can help your website look better to search engines, reach more people, and be more successful online.
Example 1: Student Niche
The client saw a 300% traffic increase in 5 months from building just 35 links over two months.
Example 2: Men’s Lifestyle Niche
The client saw a 100% traffic increase in 3 months from building 10 links over two months.
Example 3: Hospitality
Increasing website traffic is necessary to improve your lead generation, which is the key to success in the hospitality industry. Within 8 weeks of building 35 links, the website traffic for our hospitality client had tripled and so had their leads.
In conclusion, backlinks are crucial for websites to show up higher in search engine results and gain more traffic. Backlink building services offer various strategies to get more links, and it’s important to choose the right service that aligns with your website’s needs and goals.
Regular link audits help maintain a healthy backlink profile by identifying and removing harmful backlinks. Balancing link diversity is also important to avoid looking suspicious to search engines and reach different audiences. Monitoring and evaluating backlink performance is essential to track improvements in search engine rankings, organic search traffic, and visitor referrals.
Finally, successful backlink building campaigns, like the ones shown in our case studies, can help increase website traffic and lead generation.
Overall, using backlinks effectively increase your sites discoverability and increase sales.
If you’re looking to improve your website’s online visibility and increase sales, our backlink building services can help. With various strategies to get more links and a focus on choosing the right service that aligns with your website’s needs and goals, we can help you create a healthy backlink profile and achieve your desired results.
Contact us today to learn more and get started on your successful backlink building campaign!
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What are link building services?
Link building services are specialised offerings provided by digital marketing agencies or professionals to help businesses increase their online presence.
How can I find a reliable backlink building service?
Research reputable providers with a proven track record, and seek recommendations from peers or online sources. Assess their experience, client testimonials, and case studies, ensuring they use ethical, white-hat SEO techniques and offer tailored strategies.
Does link building still work?
Yes! Link building remains the top Google ranking factor and is expected to continue as such in the foreseeable future. Nonetheless, building high-quality, relevant links to your site is crucial to ensure success.
Do I have control over the websites where my backlinks will be placed?
Because you get to choose the metrics you require upfront, we also ensure that we deliver according to your requirements. If you do not like our link placement, we would be happy to offer a no-quibble, 100% money-back guarantee.
How much should I pay for a backlink?
High-quality, relevant links typically cost between £130-£230, depending on their strength and authority. It’s wise to be cautious of cheaper links, which are often associated with resold guest post farms or PBNs (Private Blog Networks).
When will I see the results?
It depends on how competitive your niche is. You can usually expect to see results in 3-4 weeks. Sometimes sooner
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