Power Up Your SEO: Expert Backlink Building Services Unleashed

The importance of backlinks in Search Engine Optimisation (SEO) shouldn’t be undervalued. They can play a significant role in improving the discoverability of your website.

Backlinks, as you may know, are links from other websites leading back to your site. They’re like digital trails, guiding users and search engines alike towards your website.

In this blog we will look at the role backlinks play in enhancing your website’s visibility, bolstering its credibility, driving traffic, increase leads generate, and enhancing your website authority.

We will also look at types of backlink building services available, how to choose the best one for your website, and key strategies for monitoring and evaluating the performance of your backlinks.

What are backlinks

Simply; Backlinks are links from other websites that direct traffic to your website, and they help search engines like Google determine which websites should be at the top of the list when people search for something.

Importance of backlinks in SEO

Backlinks are a key component to search engines like Google determine which websites should be at the top of the list when people search for something.

A website with many good backlinks from other trustworthy websites ranks higher in search results.

Website owners need these great backlinks to make their websites more visible and popular.

Google and other search engines look at backlinks and other things to understand how important and helpful a website is.

What do backlinks do for a website?

Credibility: When a website has loads of top-quality backlinks from important and reliable sources, people and search engines think it’s more trustworthy. This can help the website rank higher in search results.

Better visibility: Because backlinks help a website rank higher, a website with many strong backlinks is easier to find. This means more people will visit the site without paying for ads.

Referral traffic: Backlinks help a website rank higher and bring visitors from other websites that link to it. People who follow these links will end up on your website, which could mean more customers for you.

Making contacts: Getting backlinks means talking to other website owners or people who create content similar to yours. This can help you make new contacts and connections with influential people and websites in your area of interest.

Brand authority: When a website has great backlinks, it shows search engines and people that the content is useful, engaging, and worth reading. This can help strengthen your online brand and more respected in your area of interest.

A backlink building services

A backlink service provider can help you in driving more traffic to your website by placing links to your site on other relevant websites that your target audience is likely to visit.. They might do this by emailing other websites and asking them to add a link to your site.

Different ways exist, like finding broken links or writing guest posts on other websites.

It’s like how you ask a mechanic to fix your car or a plumber to fix your sink. You can hire a link-building service to help you get more traffic to your website.

But how do you find a good link-building service that you can trust? This is where we can help – find out later!

The framework for backlink building services

The MECE framework is a method for organising different strategies for getting other websites to link to yours. It divides these strategies into four groups:

• Making good content that people want to link to ✓
• Building good relationships with other website owners ✓
• Listing your website in directories or other resources ✓
• Using social media or online communities to promote your website ✓

These groups don’t overlap, which means every strategy is different and useful in its own way. By using all of them, digital marketers can create a really good mix of links to their website. This helps their website show up higher in search engine results, meaning more people can find and visit it.

Types of backlink building services

There are different ways to get other websites to link to your website, which can help more people find it. Here are some examples:

Types of backlink building services by Big Fat Links

• Manual link outreach: This means emailing websites and asking them to put a link to your website on theirs.
• Guest blogging: This involves writing articles for other websites and including a link to your website in the article.
• Content marketing: This means creating blog posts or videos that people will want to read or watch and including links to your website.
• Local directory submissions: This involves listing your website in directories or other online resources to help people find you locally.
• Broken link building: This means finding broken links on other websites and offering to replace them with a link to your website.
• Niche-edits: This involves adding a link to your website into an existing blog post or webpage on a different website often in control.
• Foundation links: These are the fundamental links that form the core of your site’s backlink profile.
• Social media backlinks: These are links to your website that people share on social media platforms like Facebook or Twitter.

Each type of link building service can help your website show up higher in search engine results and get more traffic. Depending on your website and what you want to achieve, some services might work better.

Selecting the right backlink building service

It’s really important to choose the right backlink building service for your website to be successful. Here’s some of the key factors you should think about when deciding which service provider to pick:

• Understand your target audience and your objectives, and make sure your service provider is aware of what you’re trying to achieve.
• Look for a service provider with a good reputation and industry experience.
• Make sure the service offers a plan that suits your website’s needs and goals.
• Avoid services that use bad tactics, like using spam farms or PBNs.
• Look for packages that include various types of link building and ensure they fit your budget.
• Choose a service that lets you change your plan if you need to.

By thinking about these things, you can choose the right backlink building service for your website and make it more popular and successful online.

Monitoring and evaluating backlink performance

Essential metrics to track

• Number of backlinks: Monitor the total count of links pointing to your site.
• Referring domains: Assess the number of unique domains linking to your site, emphasising diverse, authoritative sources.
• Use a reliable metric such as Domain Authority (DA) and Page Authority (PA): Analyse the authority of the linking websites and pages, prioritising high-DA and high-PA sources.

Links from authoritative sites are more challenging to get. But they have a MASSIVE impact on rankings.

• Anchor text distribution: Ensure a natural variety of anchor text, avoiding over-optimisation.
• Link quality and relevance: Check the content of the referral domain is relevant to the target page on your site. Focus on contextually relevant, high-quality links from reputable sources.
• Traffic from backlinks: Track visitor referrals from your backlinks to measure their effectiveness in driving traffic.

Tools for monitoring backlinks

• Ahrefs: A comprehensive SEO tool that offers a robust backlink analysis feature.

Backlink Checker Tool – Ahrefs by Big Fat Links

• SEMrush: A versatile marketing tool that includes backlink tracking and competitor analysis.
• Moz Pro: An SEO suite with the Link Explorer tool for monitoring backlink profiles.
• Majestic: A platform dedicated to backlink analysis and domain authority measurement.
• Google Search Console: A free tool that provides insights into your website’s backlinks.

Assessing the impact on SEO and organic traffic

• Keyword rankings: Monitor improvements in search engine rankings for targeted keywords.
• Organic search traffic: Measure the increase in visitors arriving from search engines.
• Domain Authority (DA) and Page Authority (PA): Analyse your site’s authority growth, correlating it with backlink acquisition.
• Click-through rate (CTR) from backlinks: Evaluate the percentage of users clicking on your backlinks.
• Conversion rate: Track how effectively backlink-driven traffic contributes to conversions or goal completions.

Maintaining a healthy backlink profile and how to do it

Importance of regular link audits

• You want to ensure that the links to your website are from good quality domains and relevant content. If there are bad links, (e.g. bad metrics on the site or irrelevant content) it can hurt your website’s search engine ranking.
• You want to make sure that the links on your website still work. If there are broken links, it can make your website look bad and again can hurt your search engine ranking.
• You want to ensure that your website links are relevant and useful for your visitors. You don’t want someone clicking to your page from an unrelated topic, the chances are they will click away, highlighting to the search engine that your page is not relevant.
• Regular link audits can help you find and fix any problems before they get worse and hurt your website’s success.
• So, it’s important to regularly check your website’s links to ensure they’re good quality, working correctly, and helpful for your visitors. This can help you improve your website’s search engine ranking and make it more successful online.

Removing harmful backlinks

• Poor quality backlinks either from domains which have bad metrics such as low DA’s, high spam score, low trust score can do more harm than good. This can make it harder for people to find your website when they search for you and your products/services.
• Bad backlinks can even cause search engines to remove your website from search results altogether! This means no one will be able to find your website through search engines.
• Some bad backlinks might even be from websites that are trying to trick people or do bad things online. You don’t want to be associated with those websites!

Balancing link diversity

• Too many links from one type of website can look suspicious to search engines. They might think you’re trying to cheat or trick them, which can hurt your website’s ranking.
• Having a good mix of different types of links can help your website look better to search engines. It shows you’re getting links naturally and organically, which can help your website’s ranking.
• Having a variety of links can also help you reach different audiences. If all your links come from the same type of website, you might miss out on people who use other websites.

So, it’s crucial to have a good mix of different types of links going to your website. This can help your website look better to search engines, reach more people, and be more successful online.

Case studies: Our successful backlink building campaigns

Example 1: Student Niche

The client saw a 300% traffic increase in 5 months from building just 35 links over two months.

• 25 links built in January
• 100% increase in traffic by March
• 300% increase in traffic by May 

Example 2: Men’s Lifestyle Niche

The client saw a 100% traffic increase in 3 months from building 10 links over two months.

• 10 links built in January
• 100% increase in traffic by March
• 300% increase in traffic by May

Example 3: Hospitality

Increasing website traffic is necessary to improve your lead generation, which is the key to success in the hospitality industry. Within 8 weeks of building 35 links, the website traffic for our hospitality client had tripled and so had their leads.

• 35 links built in June/July
• Traffic increased from 80,000 unique visits per month to 245,000 in 8 weeks

Wrapping It Up

In conclusion, backlinks are crucial for websites to show up higher in search engine results and gain more traffic. Backlink building services offer various strategies to get more links, and it’s important to choose the right service that aligns with your website’s needs and goals.

Regular link audits help maintain a healthy backlink profile by identifying and removing harmful backlinks. Balancing link diversity is also important to avoid looking suspicious to search engines and reach different audiences. Monitoring and evaluating backlink performance is essential to track improvements in search engine rankings, organic search traffic, and visitor referrals.

Finally, successful backlink building campaigns, like the ones shown in our case studies, can help increase website traffic and lead generation.

Overall, using backlinks effectively increase your sites discoverability and increase sales.

Next Steps

If you’re looking to improve your website’s online visibility and increase sales, our backlink building services can help. With various strategies to get more links and a focus on choosing the right service that aligns with your website’s needs and goals, we can help you create a healthy backlink profile and achieve your desired results.

Contact us today to learn more and get started on your successful backlink building campaign!

FAQs

You might also find interesting

• Mastering Link Building
• High Authority Backlinks: Your Ace In The Hole For SEO Success
• 10 Best Link Building Tools To Guide Your Strategy
• Dominate The SERPs With These SEO Ranking Factors
• The Best Link Profiles & Why: 4 Examples Of Link Building Case Studies
• EASY Link Building Strategies For Beginners
• Manual Link Building Or Buying Backlinks – Which Is Better?